Hearing Loss Association of America is thrilled to learn Cinemark in Arizona will provide neckloops and receivers to patrons. Resulting from a lawsuit brought by the Arizona Attorney General’s Civil Rights Division, this settlement agreement is, to the best of our knowledge, the first time neckloops are being provided in commercial movie theaters. However, with the 2010 ADA Standards now in place, we expect to see more theaters adopting neckoops and looping technology. We commend Cinemark for providing this access to patrons, for committing to maintaining the equipment in working order, training staff and making efforts to ensure the community knows about the availability of the neckloops in their theaters.
The Americans with Disabilities Act (ADA) makes it clear that movie theaters are a place of public accommodation and should provide the accommodations needed by people with disabilities, including people with hearing loss. Theaters are required to provide assistive listening devices and have worked to comply with that regulation for many years. However, until recently theater owners have successfully contended they were not required to provide captioned movies.
In April, 2010, the Ninth Circuit Court of Appeals ruled that the Americans with Disabilities Act does require movie theaters to show closed-captioned movies unless doing so would constitute an "undue burden." Then in July, 2010, the US Department of Justice (DOJ) released an Advanced Notice of Proposed Rulemaking that made it clear closed captioning of movies would be considered a reasonable accommodation. At the same time, theaters had begun the process of installing digital movie systems. With the installation of digital technology, providing closed captioning in the theater becomes more affordable as well as technically achievable. We expect to see more and more captioning of movies as digital technology is rolled out in theaters across the country.
PARK RIDGE, N.J. and KNOXVILLE, Tenn., Apr. 19, 2012 – In a joint effort to improve the entertainment experience of hearing or visually impaired audience members, Regal Entertainment Group has chosen Sony’s Entertainment Access Glasses with audio for practically all of its fully digitized theater locations across the U.S., providing an unsurpassed theater experience and more flexible options for deaf, hard of hearing, blind or visually impaired theater patrons.
Illinois Attorney General Lisa Madigan announced in Chicago on April 4, 2012 a “landmark settlement with Illinois’ largest movie theater operator that will provide unprecedented access for people with hearing and vision disabilities.”
Madigan said the settlement with AMC Theaters will provide personal captioning services and audio-description technology in all of its theaters and its 460 movie screens in Illinois.
Press Release, Association of Late-Deafened Adults 12/20/11
Kansas City, Mo. - AMC Theatres® (AMC) today announced it will install personal captioning systems for its guests who are deaf or have significant hearing loss. The captioning systems will be installed in California, and across its national circuit, on a rolling basis, in conjunction with AMC's national conversion to digital cinema. AMC will offer closed captioning for 127 screens in California by mid-2012, and projects that number to grow to over 500 screens by late 2013.
According to a recent posting on Hearing Loss Law/Washington State Communication Access Project (Wash-CAP):
“Washington's Law against Discrimination requires movie theaters to install equipment to show closed captions, according to a ruling issued [July 22, 2011] by a King County Superior Court judge. AMC, America's second-largest theater chain, will therefore be required to install captioning equipment once it converts its theaters to digital projection.”
KNOXVILLE, Tenn., May 04, 2011
Regal Entertainment Group (NYSE: RGC), a leading motion picture exhibitor owning and operating the largest theatre circuit in the United States, today announced plans to equip all digital cinema locations with personal captioning and descriptive video technologies.
Cinemark Holdings, one of the largest motion picture exhibitors, has agreed to roll out closed captioning technology in every auditorium of their first run theaters in California by June 2012. Half of Cinemark’s theaters in California already have captioning capability.
Thank You for Supporting Movie Captioning!
Back in December, 2010, HLAA asked you to provide comments for the US Department of Justice (DOJ) review of movie captioning regulations. You did it! Over 950 Comments were filed in that proceeding – many coming from members and constituents of HLAA. Thank you for your terrific response to our Action Alert!
Recently, the US Department of Justice (DOJ) determined it’s time to look again at the rules for captioning in movie theaters. DOJ has released Advanced Notices of Proposed Rulemaking (ANPRM) and is holding a series of public hearings on the movie access, as well as three other issues.
By Cheryl Heppner, 5/10/10
On May 7, 2010, the Media Bureau of the Federal Communications Commission (FCC) released a Memorandum Opinion and Order which could greatly improve access to movie downloads for individuals who are deaf or hard of hearing.